
Mobile ad attribution & deep links

Mobile ad attribution & deep links
adstage is a marketing intelligence platform by nbase that connects ad traffic to installs and conversions. It brings web and app attribution, deep links, event collection and reporting together, so teams can judge both campaign performance and what users actually do inside the product. Key features: - Channel contribution: link ad clicks, installs and conversion events to compare channels and campaigns - Deep links with campaign, creative and keyword parameters, routing users to apps, stores or web with fallback - Funnel analysis showing drop-off between steps such as product view, cart and purchase - Cohort retention by channel, campaign or creative - Ad cost integrations with supported ad platforms - Standard and custom event collection, integration logs and data export