How to Audit What AI Assistants Say About Your Business
To check what AI assistants currently say about your business, ask them questions a potential customer might ask, note the answers, and identify details that are missing or inaccurate. The GEO Visibility Kit offers a 60-minute audit that guides business owners through checking AI responses and provides a score with priority fixes.
Check what AI assistants say now
Use the audit to review how AI systems describe your business. Pay attention to whether the responses correctly identify your business and its information, and record any gaps the audit flags. The kit describes this as a guided check with a score and priority fixes; its product information does not specify which AI assistants or questions are included in the audit.
Treat the score as a way to organize what to address, not as proof that AI responses have improved. The available product information does not establish that completing the audit changes what assistants say.
Use prompts to monitor descriptions over time
The kit includes 40 test prompts for monitoring how AI describes a business over time. Reusing prompts can help you compare responses from one check to another. Keep track of the prompts and answers you review, and note changes without assuming they reflect a lasting or guaranteed shift.
For example, a local business owner could save the responses to a set of prompts, then repeat those prompts later and compare whether key business details are present. This is an illustrative approach, not a reported result from the kit.
Address information gaps with supporting resources
The kit also includes three resources for working on information identified in an audit:
- An entity fact sheet uses a fill-in-the-blanks format to standardize business information.
- A schema guide explains how to add structured data to a website without coding.
- A citation-ready FAQ page module includes copy-and-paste prompts for generating content that AI systems can quote.
These materials address different kinds of gaps: consistent business details, structured website data, and useful answers to common questions. They are educational resources; the supplied information does not show that using them guarantees AI systems will cite or describe a business differently.
Who the kit is for—and what it can’t establish
The GEO Visibility Kit is a self-guided digital product aimed at business owners without technical backgrounds. Its stored product information says the instructions use plain English and include click-by-click directions.
The available sources describe the kit’s materials and intended use, but provide no independent testing or evidence that completing them will change AI responses. A practical next step is to use the audit to identify one information gap, then consult the relevant kit resource to decide what to update.