Dough is an AI platform that enables users to convert a text prompt into a complete physical product business. The tool automates the creation of a brand identity, product packaging, pricing, and an online storefront. It also connects users with vetted manufacturers and manages order fulfillment and ongoing growth operations. The platform is designed for first-time founders and individuals who want to launch a physical product without requiring agencies, minimum order quantities, or upfront inventory. The user workflow begins by typing a product concept. Dough’s AI then generates a brand identity, packaging design, and pricing structure. Users can refine the visuals, adjust packaging details, and modify pricing until they are satisfied. Once finalized, the user can order a sample to inspect the product before committing to a larger order. After approval, the user publishes a storefront and begins selling. Dough handles manufacturing and fulfillment on the backend. Additionally, AI agents autonomously run advertisements, produce content, and manage growth tasks while the user sets the overall strategy. Key features include the ability to describe an idea and receive AI-generated branding and pricing, a customizable design phase where all elements are editable, a launch process that includes sample ordering and storefront publication, and autonomous AI agents for growth. The platform works with a network of vetted and certified suppliers verified for quality, reliability, and ethical production. No upfront investment is required, as users can prove demand before manufacturing only what is needed. The entire process, from idea to storefront, is completed in minutes, with AI handling branding, design, sourcing, and pricing while the user focuses on the vision.