Intrica is an SEO and AI search optimization agency focused on crypto, fintech, and AI companies. Its primary function is to improve a client’s visibility in Google and in AI engines such as ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews. The company also conducts and publishes studies on AI citation behavior, including research showing how often AI engines cite a company’s own website versus external sources. Core services include organizing web pages around products and markets, technical fixes, expert-authored content, and link building, with a stated goal of making sites rank in Google and be quoted by AI systems. Every action is tied to a client’s KPIs, and all pages, fixes, and links are tracked to signups and revenue in a monthly report. The agency covers both traditional SEO and AI search optimization, sometimes referred to as GEO or AEO, and treats them as complementary because AI answers rely on cited pages that rank. Typical use cases involve companies in competitive, fast-moving markets that want to be referenced in AI answers and appear in Google search results. The workflow starts with a free report that scores a site from 0 to 100 on whether AI engines can reach, read, quote, and identify it. After onboarding, the team builds and ships pages, implements technical fixes, checks buyer questions weekly across Google and major AI engines, and delivers a written monthly report. Results are documented with dated screenshots from Google, Search Console, and AI answers before and after fixes. The service tracks each AI engine separately and addresses the pages and sources behind each answer. Studies and data are dated and shipped as JSON. The agency positions itself as a full-service provider where a single person works with the client from the first call through monthly reviews.