Your product understood in seconds
Your product understood in seconds
Nivor produces short launch films for software as a service (SaaS) companies. The films are typically 45 to 60 seconds in length and are intended for product launches, feature releases, and fundraising rounds. Each film is constructed from the client's own product interface and data rather than from a pre-existing template. The service requires client approval on every factual claim made in the script before animation begins. The production process follows a defined workflow. Clients begin by submitting a product link, identifying their target audience, and specifying a single call to action. Nivor then produces a script accompanied by a fact table for client review. Once the script is approved, the first cut is created, incorporating motion graphics, voiceover, captions, and sound design. This cut is delivered in multiple aspect ratios for platforms such as X, LinkedIn, Product Hunt, YouTube, and Reels. The process includes two rounds of revisions. Pricing starts at $1,500 per film, with a first cut delivered within seven business days. A free sample hook, consisting of the first six seconds of the film, is offered and delivered within two business days. The service is directed by founder Robert Jacobs, who oversees each project from scripting to final sound. Nivor also publishes a series called Launch Teardowns, which analyzes the opening seconds of real product launch videos to illustrate effective communication strategies. The company targets SaaS teams that need to communicate their product's value proposition quickly in a competitive market.